Not an agent, a REALTOR

I recently changed my email signature to say, ‘Not an agent, a REALTOR’.

Before I got my real estate license, I often heard people use the names “Realtor” and “real estate agent” interchangeably. But did you know that not all agents are Realtors? Nope. In fact, in 2015, there were about 2million real estate agents and about 1million Realtors. So, what’s the difference?

Both “agents” and “realtors” are licensed professionals, but a Realtor is an agent that is a member of the National Association of Realtors (NAR). Being a Relator means you have access a wealth of statistical information about markets and sales, all of which can be used to your advantage during the home buying or selling process. We invest in a variety of tools and partnerships that help us know what your home is worth, what the market is telling us and how we can navigate around all of it to represent our clients in the most professional way possible.

What can you expect when working with a Realtor? We hold ourselves to a higher standard. Working with a Realtor ensures that your agent has pledged themselves to a Code of Ethics and Standard of Practice (dictated by the NAR). You can expect your Realtor to:

1) Be honest with all parties in the transaction – not just with you, as his or her client, but also with the other real estate practitioner and his or her clients.

2) Put your interests ahead of his or her own, at all times.

3) Disclose all pertinent facts regarding the property and the transaction to both buyer and seller.


4) Be truthful in all communications with the public.

To sum it up, we are true professionals. We hold ourselves to a higher standard of honesty, duty and experience (Realtors average 10 years of experience). I tell all my clients we are in this together till the end, and I mean it.

The next tie you encounter an agent, I hope you’ll ask if they are a Realtor and what it means to them. Because to those of us who have chosen to be part of the club, it means a whole lot!

Realtor Pledge:

I Pledge Myself To strive to be honorable and to abide by the Golden Rule; To strive to serve well my community, and through it, my country; To abide by the REALTORS’® Code of Ethics and to strive to conform my conduct to its aspirational ideals; To act honestly in all real estate dealings; To protect the individual right of real estate ownership and to widen the opportunity to enjoy it; To seek better to represent my clients by building my knowledge and competence.

Link to Code Of Ethics and Standard of Practice

Written by: Sarah Whitely, Forever Home Colorado

303.246.1667

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